BIO
Seth DeCroce is an award-winning brand innovator, content strategist and copywriter. He specializes in reinvigorating brands and positioning start-ups for success.
Collaborating with world-class agencies, including Saatchi & Saatchi, Publicis, Interbrand and TBWA\Chiat\Day, Seth has led ideation and cross-media campaign development for American Express, British Airways, Unilever, The State of New York, Canon, sanofi-aventis and The New York Times.
Seth’s expertise covers a spectrum of digital, print and experiential media with a focus on integrated advertising, content marketing and social activation. His teams have been recognized with a number of awards, including the Cannes Lion, IAB MIXX, Effie, Stevie and DTC Advertising Awards.
Passionate about the merging landscape of creativity and business, Seth continues to lead seminars for college students, helping them develop their personal brands, strengthen their business networks, and hone their storytelling and presentation skills.
Seth is based in Poughkeepsie and New York City and consults with marketing teams, advertising agencies and start-ups worldwide.
